Corona
Day of the Dead
To promote Corona's limited edition Day of the Dead cans, I had the pleasure of developing the campaign and illustrating a series that questioned Corona drinkers if they were living a life worth celebrating. Each skull was hand drawn based on a question. A contest gave fans a chance to win exclusive silkscreen prints of the artwork.
AWARDS | Marketing Awards, Advertising & Design Club of Canada, Applied Arts Advertising, Applied Arts Photography & Illustration, Applied Arts Design, Graphis Advertising Annual, Extra Awards, Promo Awards, New York Festivals World Best Advertising